Hotfins, a company dedicated to providing the latest in coastal fashion to men and women, is launching a new website.


( — August 21, 2015) Murrieta, California –Hotfins, a new clothing company started in December 2014, is now launching a new website in time to feature end-of-summer fashions.  The company’s new website will feature coastal styles in casual wear, swim wear and surfing gear for men and women.  The launching of the new website will make it easy for customers to find their favorite surf and coastal fashions with a user-friendly format.

Located at, the new website will feature sections for men’s and women’s surfing gear, including board shorts, rash guards and other surf apparel.  There will also be sections for casual, coastal fashions that reflect the latest in style and sophistication.  From time to time, the website may also feature sales and specials on selected items.

“The purpose of the new website is to showcase our casual wear and surf gear while also giving customers an easy way to browse our products,” says CEO Jeremy Alba, a former Marine and now owner of the successful clothing line.  “We want our customers to be able to instantly access our entire range of products, find what they are looking for and order it easily.  Our commitment to customer service is as strong as our commitment to offering quality products.”

For more information about Hotfins and the company’s complete line of casual, coastal clothing, see the new website.   

About Hotfins

Hotfins is the new kid on the block in the coastal brand and apparel industry. Currently located in Orange County, California, the company was founded in December 2014 by CEO Jeremy B. Alba, a former Marine and general contractor. The company provides the newest in coastal fashion for men and women.


41340 Pear Street, Suite 11
Murrieta, California 92562
United States
(949) 463-5227